Our Design Team

Abbey

Co-founder of Edible Blooms and resident go-to-girl, you can thank Abbey for the truckloads of chocolate that's delivered to Edible Blooms stores daily! More than the brains behind stock and store management, you'll also find Abbey busting out her signature dance moves and nicking a sneaky Ferrero Rocher out of the deliveries!...

Alex

With a passion for running, cycling and all things active, you might think Marketing guru Alex steers clear of the naughty treats at Edible Blooms - but you'd be mistaken! Known to throw back a Baci (or six) with the best of them, Alex is a sucker for nutty chocolates and coffee runs.. and for that, we thank her!...

Kelly

The original Bloomette, Kelly launched Edible Blooms in 2005 and has been innovating the unique product range ever since! Once dressing up as a strawberry herself to promote the business on Oxford Street, Kelly's favourite indulgence is now our Cake Pops - and she admits to eating three at a time!...

Sarah

A born and bred Kiwi, Sarah travelled over the Tasman and became the first ever employee of Edible Blooms Australia when it opened back in 2005. Bubbly and bright, Sarah's now at home as the brains behind Edible Blooms New Zealand! She still sends yummy Auckland treats to her Aussie team to sustain them through the busy months... Thanks Sarah! ...

Stacey

The creative genius behind the blooms of our New Zealand store, Stacey might have studied floristry but as soon as she discovered chocolate bouquets her heart (and stomach) was set on creating the edible variety! She’ll always go the extra mile to ensure her creations reach their destination....